Fake movie posters for social media (Halloween 2016; Rated People), promoting the importance of hiring professional tradespeople. This project was challenging as I had to make the creatives closely resemble the original movie posters without infringing on any copyrights. Furthermore, I was limited to using only free stock images and fonts, making the process even more difficult. For example, I had to piece together the face of Clarice from 6 different women’s portraits. Despite these challenges, the organic reach on social media exceeded all expectations – this was our most successful non-paid campaign.